Powered by one of Europe’s most trusted research providers
- Backed by Norstat’s 25+ years of experience and ISO-certified standatrds
- Trusted by leading consultancies, policy institutes, and Fortune 500 companies
- GDPR-compliant and fully independent — we do research, not marketing
Rated 4.9 / 5 based on 2,543 reviews on
About Norstat
Founded in 1997, we are one of the largest and leading data collectors for market research in Europe.
Using fair and transparent data gathering methods, an extensive international panel network and trusted relationship with respondents, we provide best-in-class data about any desired topic or target group. All our systems, processes and routines are in accordance with ESOMAR’s Code of Conduct.
We support more than 1,800 market research firms, brands, media & advertising agencies, publishers, and consultancies across different industries to accelerate data driven processes and enable trusted research and insight.
Combining leading technology with trusted relationships.
With highly-experienced project managers, the right methods, and the latest technology, we provide reliable data about any topic or target group. Always tailored to your specific needs.
Today we offer access to over 4 million respondents across 19 countries – and office representation in 15 of them.
We are working with Clients such as:
Expert Respondents
Your insights matter to the must trusted brands
With over 14.000 research experts that take monthly survey and expert interviews, you are in good company.
Share your insights for transparent rewards.
Why professionals trust Norstat for B2B research
Proven Track Record in High-Quality Research
With over 25 years of experience, Norstat is one of Europe’s most trusted data collection providers. Our clients include leading consultancies, global brands, and public institutions who rely on us for precise, decision-ready insights.
Strict Verification & Full GDPR Compliance
We go beyond basic screening. All expert participants are verified through LinkedIn, B2B email, and secure identity checks. Your data is handled with the highest privacy standards — no marketing, no reselling, ever.
Real Impact. Real Rewards. No Nonsense.
Every study is targeted, relevant, and compensated fairly. Whether you’re sharing your experience in a 10-minute survey or a 60-minute interview, your time is respected and rewarded — and your voice helps shape real-world decisions.
Every Norstat research experience comes with:
Verified and relevant invitations only
We don’t flood your inbox. You’ll only receive study invitations that match your professional profile and experience.
Transparent and fair compensation
Every study includes clear details about time, format, and reward. No hidden terms, no point systems – just real payments for real insights.
ISO-certified data collection standards
Norstat operates under ISO 20252 and ISO 27001 — ensuring the highest levels of quality, security, and data integrity.
Flexible scheduling that fits your calendar
Interviews and studies are arranged around your availability. Whether you’re in a meeting or between calls, we work on your terms.
Full GDPR compliance and data privacy
Your information is safe with us. We never sell or misuse your data, and you stay in control at every step.
Trusted by global brands and researchers
From Fortune 500 companies to top-tier consultancies and policy makers, Norstat provides data that shapes real decisions – and your voice is part of it.
Your Norstat questions answered.
We know your time and expertise are valuable. To help you understand what we do – and why professionals trust Norstat – we’ve answered some of the most common questions from B2B participants.
Norstat.Network is part of Norstat, a leading European data collection company. Unlike general survey panels, our network focuses on verified professionals. We only conduct non-commercial research – no marketing, no lead generation, just real insights that shape important decisions.
Because we work with high-quality research clients, we need to ensure participants are real professionals. A quick check of your LinkedIn profile or business email helps confirm that your insights are coming from direct experience — which makes your contribution more valuable.
Yes. Every study you complete — whether it’s a short online survey or a 60-minute interview — comes with a fair financial reward. You’ll always be told the compensation amount and method (e.g. bank transfer or voucher) before the study begins.
We’ll only invite you when a study matches your specific profile. Some participants hear from us a few times per month, others less frequently — it depends on your area of expertise and the research needs at the time.
Yes. We are fully GDPR-compliant and ISO-certified. Your personal and professional data is never shared with clients without your consent, and we never use your data for sales or marketing purposes.